Keep My Teeth Branding

Last year, we had the pleasure of working with Andrew Gemmel from Keep My Teeth. Based in Gateshead, they see patients referred by dentists throughout the region for complex dental procedures.

As many people do not look forward to visiting the dentist we wanted to create a friendly feel to the brand, as opposed to an intimidating first impression. We did this by creating a fun tooth/heart marque, which is not only relevant but is lighthearted and welcoming, it is also complimented by the fresh colour palette. We experimented with various blues and found white teamed with the turquoise helped achieve the overall brand presence we were looking for.